“they’ve changed” - you say it like a corporation has a moral compass, or feelings. It’s just a piece of paper.

If they’re moving money in a different direction today compared to how they did yesterday, that’s a change.

Your belief in if that is or isn’t a change is irrelevant - it is a change.

Did the religious assholes running it have a change of heart towards LGBT+ people? Probably not. But no-one is saying they did.