• fidodo@lemmy.world
      link
      fedilink
      English
      arrow-up
      9
      ·
      8 months ago

      How did they both end up owning it? I checked Wikipedia but don’t see where it explains how it happened.

      • Exocrinous@lemm.ee
        link
        fedilink
        English
        arrow-up
        4
        arrow-down
        1
        ·
        8 months ago

        Nevertheless, variations on the term “Super Hero” or “Superhero” are jointly claimed by DC Comics and Marvel Comics as trademarks. Registrations of “Super Hero” marks have been maintained by DC and Marvel since the 1960s, including U.S. Trademark Serial Nos. 72243225 and 73222079.[66] In 2009, the term “Super Heroes” was registered as a typography-independent “descriptive” US trademark co-owned by DC and Marvel.[67] Both DC Comics and Marvel Comics have been assiduous in protecting their rights in the “Super Hero” trademarks in jurisdictions where the registrations are in force, including the United States, the United Kingdom, and Australia, and including in respect of various goods and services falling outside comic book publications.[68]

      • tabris@lemmy.world
        link
        fedilink
        English
        arrow-up
        2
        ·
        edit-2
        8 months ago

        I did a search and found this article that goes into more detail. They applied for a joint ownership trademark to basically stop anyone else from using the term super hero in books, movies, games, toys and more, including shoes?! Pretty interesting.

        • fidodo@lemmy.world
          link
          fedilink
          English
          arrow-up
          1
          ·
          8 months ago

          Basically they were like why be dicks to each other when we can be dicks to everyone?