• yeehaw@lemmy.ca
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    18 hours ago

    I never understood these “don’t buy stuff on day X” things. Ok, then you will buy on the next day. It doesn’t make a difference. What am I missing?

    • HotDayBreeze@lemmy.world
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      32 minutes ago

      It’s a threat. Nobody likes the idea of crippling the economy with an unending general strike. But the people who watch the daily numbers use them to predict future behavior. A big blackout in the second month makes them think really hard about what is coming 6 months down the road. If the blackout is small, they know they don’t have anything to worry about. If it shifts 50% of sales to another day, they know they’re having a conversation with a giant that can move their numbers a lot.

      • KinglyWeevil@lemmy.dbzer0.com
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        7 hours ago

        And also to get people accustomed to the idea of participating in mass actions. You don’t go from barely having protests to a multi week general strike in one go. You do things like this, first.