They are wanting to raise new game prices to $90-100 because prices haven’t kept up with inflation and dev costs, which will push more people to game streaming or subscription services.

Avowed could have been $30 and still sold the same because a $30 game is priced like a mediocre or shit game when you are talking open world ARPGs not made in Asia or offered as early access. I don’t even think the nothingburger controversy did anything to the sales of meaning, it just doesn’t seem like an interesting game from the announcement trailer to the launch trailer. The coolest thing in the trailers was the magic and that is a pretty disappointing aspect of the game.