Cambridge Analytica was well underway in 2013, now 10 years ago. People like to think that just because researchers find x on Twitter and y on Facebook - that that is the clearly documented cases - that the tactics and general psychology didn’t copy everywhere.

Cambridge Analytica is mostly famous for Facebook… but I don’t view their direct targeting of individuals to be the long-term damage. The long-term damage is that they legitimized psycological manipulation, falsehoods, as a form of winning audiences. The were Psychology/Psychiatry professionals who applied human history and experience towards making people believe false things. Like a rebirth of Dr. AA Brill from 1929 on a new scale. The legitimization of it without any ethical uprising…