As with many things, it really is likely a mixture of both. Very possible that 9.99 was unrealistically low, but the current streaming market and “inflation” smoke screening is also enabling some real squeezing of consumers.
It was maybe too low for their awesome library they had at the start (though their initial pricing was still more than a lot of their customers spent in a year for movies/TV prior).
It’s criminally overpriced for their awful library now.
As with many things, it really is likely a mixture of both. Very possible that 9.99 was unrealistically low, but the current streaming market and “inflation” smoke screening is also enabling some real squeezing of consumers.
Not me! I gave all these streaming assholes the boot years ago.
It was maybe too low for their awesome library they had at the start (though their initial pricing was still more than a lot of their customers spent in a year for movies/TV prior).
It’s criminally overpriced for their awful library now.