Intro

Pic related. Itā€™s me.

I have to come clean. Iā€™m a lib-for-hire. I need income, and what do you know, itā€™s campaign season and I know how this worksā€¦ so here I am getting paid to ā€œget out the voteā€ for this yearā€™s elections.

Iā€™m not going to provide details, and Iā€™m not going to say anything that can pinpoint who I work for or where I work, for obvious reasons. Iā€™m also not going to divulge any ā€œtrade secretsā€ or screenshots of things like VAN, again because I need to keep this jobā€¦

Iā€™m writing this partly to clear my head, partly to reckon with the lib job I have, and partly to help educate my comrades on some lessons they can learn from this part of electoralism. Some of this will be disjointed because thatā€™s how my brain works. If you have any questions about campaigns drop them in the comments and Iā€™ll answer to the best of my ability.

Why care about this?

The Democratic (and I assume to a smaller extent, GOP) ā€œindustryā€ makes up a decent chunk of economic activity in a handful of states every two to four years. A huge chunk of groups with millions in funding swoop in, hire up hundreds to thousands of people at a time for temp work, then lets them all go in November.

As leftists, we should understand how this niche within Capitalism exists. This can help explain why some people in this world act the way they do: because their paycheck depends on it. There are material realities behind ā€œhaving high, high hopes for a livingā€.

These are not GREAT jobs, but for a lot of people they are better jobs than what they have access to during off years. I know of someone who was thankful for their Field Organizer role because it helped them cover the bills in the way their fast food jobs didnā€™t.

Thereā€™s also a psychological factor at play with these campaign jobs. A lot of Field Organizers are coming into swing states from out of state. They are college-aged, idealistic, and taking a semester off school to do a job that is often 6-7 days per week and stretching to 70+ hours per week when itā€™s time for ā€œGOTVā€. Imagine being told the thing you just spent your entire October working for is a sham scared

We act like a c3 during VR, then switch to c4 work for GOTV

Like most industries, the campaign industry comes with itā€™s own unique insider vocabulary.

c3/c4 - This is a legal status for IRS purposes. Long story short, c3 groups can only do non-partisan work, while c4s can do more partisan type campaigning. c3 work might look like issues campaigns, nonpartisan voter registration drives, or general voter education mailings. They canā€™t talk about candidates and canā€™t take stances on issues in a partisan manner. c4s can do those things.

Some big orgs have both c3 and c4 organizations. Planned Parenthood is the one that comes to mind immediately.

VR - Voter Registration. By law some states require this work to be non-partisan, so a lot of orgs tend to do this regardless of their tax status. This typically boils down to running tables in public spaces or walking around with a clipboard in busy areas to find people to fill our a voter registration form. The forms are collected, details are then copied into VAN for contacting these people later, and then they are counted up and sent to the local boards of elections.

GOTV - Get Out The Vote. This is what youā€™re about to see all over the country, but really in just a handful states (PA, WI, MI, NC, GA, NV, AZ). People are going out door-to-door, or making phone calls, or doing ā€œrelational organizingā€, or a few other ways to basically get you to talk to them about ā€œmaking a plan to voteā€. Thereā€™s some studies showing that doing these things increases voter turnout by enough to be worth pouring Scrooge McDuck swimming pools of money into doing every election. Talking to a voter in person and getting them to create a ā€œplan to voteā€ is considered the most effective form of GOTV and is the one youā€™ll see starting anywhere from 1-3 weeks from now depending on the election calendar in your area.

Note these are NOT persuasion attempts. They donā€™t work. Thereā€™s some mild talking points that canvassers have to read off, but theyā€™re told to move on if thereā€™s any resistance to the script. Turns out you canā€™t change someoneā€™s ideology based on their life experience by knocking on their doorā€¦

  • MayoPete [he/him, comrade/them]@hexbear.netOP
    link
    fedilink
    English
    arrow-up
    3
    Ā·
    1 month ago

    ā€œIf itā€™s not in VAN, it didnā€™t happenā€

    Thousands of people are going to use a piece of software called VoteBuilder, also knows as VAN or NGP VAN. NGP VAN is the 800-pound gorilla in the rather small world of Democratic campaign tech. Everyone has to use it because there are no alternatives that do everything it does or in every state (in CA campaigns use PDI).

    VAN is just a CRM system wrapped around a voter file. Depending on who is using it, you may be using the DNCā€™s file, a state Democratic Party file, America Votesā€™ file, or if you didnā€™t get the Democratic Party blessing, ā€œSmartVANā€ which simply means your data comes from the data broker TargetSmart. Catalist is also a major voter file vendor that supplies data for VAN accounts.

    VAN is one of those tools that people tolerate but donā€™t love. Think Workdayā€¦ for campaigns. It does everything from cutting walk lists to setting up phone banks to integrating with every texting tool under the sun, plus thereā€™s reports and everything is configurable but none of it is very user-friendly. Everythingā€™s been duct taped together to the point where there are random checkboxes in places they shouldnā€™t be because some campaign asked for it in 2018 and now itā€™s just there, confusing everyone else. Itā€™s that kind of software.

    Recently NGP VAN got bought out by a company called Bonterra, which has some international investors / venture capital BS. In case you needed more proof the Democratic Party is a Capitalist party, here you go!___