Intros and outros had a distinct advantage in the television age, but their benefits are not as clear in the context of modern video and audio content consumption.

    • KingOP
      2·
      8 months ago

      Then why is youtubers still putting it?

      • FurtiveFugitive@lemm.ee
        2·
        8 months ago

        Longer watch time is better for the algorithm. It’s also beneficial from a branding point of view. Like it or not, branding is good for YouTubers to stand out.

        All that said, some blessed soul invented sponsor block and it saves time and sanity.

      • spujb@lemmy.cafe
        2·
        8 months ago
        1. crediting artists or other creators who worked on the video
        2. shouting out the roll of patreon subscribers who funded the video
        3. allows the creator to link out to other recommended videos
        4. show a link the sponsor which funded the video

        if you pay attention you will notice virtually every video with and outro does at least one of these things.